CAPTION; CONCLUSION

now talking about the conclusion

How to Write Caption Text

Accuracy

You have to know what you want to say. Do not write down or make judgments about the mood or mood of the people in the picture.

Actually you can just write the emotion or mood on the subject in the picture, but you have to confirm it directly at the source. Also pay attention to the actions of the subject or those around the subject.

2. Don't Be Too Real

Avoid phrases that tell the reader about very obvious actions, such as shaking hands, looking, gestures, chatting, and so on. This, of course, can be seen by the readers. Caption text that is too real such as, 'Director A and Director B shake hands', or 'The principal of SMA J is looking at the computer pointed to by teacher B'.

3. Avoid Cliches

Avoid clichés or trite words. Avoid using words that describe actions with feelings, such as happy, rejoicing, jumping with joy, clapping with joy, etc.

4. Showing the Subject of the Photo

Don't show the subject of the photo in a way that talks to the subject like "Hey Joe, what are you doing in front of that building?" "Hey Jane, where are you right now?" and so forth.

5. Language Style

Actually, the style of language can be adjusted to the picture shown. For example, a funny style photo can be given a funny caption text too. Photos that are serious in style or such as tables and graphs must be given a serious caption as well.

In its application in content, caption text can be used to better attract the attention of customers when they want to buy a product or service. Therefore, in making a good caption text, you must be able to hone your copywriting skills first so that the ads displayed are more attractive. Gramedia has the book Kicks to Master Copywriting: Successful Building Strategies written by Widya Ariyadi to help you.